Don’t be a Narcissistic Business, Promote how you Help

Don’t be a Narcissistic Business, Promote how you Help

Ok, so we used a catchy headline. The reason is that more businesses are getting hung up talking about themselves instead of telling customers how they can help them. Be it B2B or direct to consumers; you need to remind yourself of crucial challenges your buyers face...
3 Digital Marketing Ideas to Grow Your Business

3 Digital Marketing Ideas to Grow Your Business

Digital Marketing encompasses so much. Some of the main areas are content marketing, social media marketing, email marketing, and influencer marketing. So many “marketing” phrases, who does the average small business keep it all straight? Digital marketing...
Three Tips for Small Business Marketing during Pandemic

Three Tips for Small Business Marketing during Pandemic

Empathize with your Audience No matter if you are a small business or a large corporation, your messaging needs to change in a crisis. Be it a Hurricane, something we are all too familiar with, or a pandemic like we face now, people are adversely impacted. ...
Two Things to Bring Customers Back into your Business

Two Things to Bring Customers Back into your Business

As Florida slowly starts to open up their doors again; businesses need to accelerate the return of customers while also generating new customers along the way.  Educating the public that you are open for business and that your business is clean and safe for them...
How Small Business can get Free Press

How Small Business can get Free Press

For small businesses, resources can be tight. Not just now during the pandemic, but even in the best of circumstances, small businesses struggle to maintain consistent marketing spend. It is a catch-22. You need more brand awareness resulting in more customers and...
Small Business, The Time to Change is Now

Small Business, The Time to Change is Now

The world has changed; there is a new normal. Are the days of customers browsing our stores over? When that version of normal returns is somewhat up in the air right now. One thing that is becoming more clear with each passing day of “voluntold” social...